Midtown Kroger asking for design ideas from community | Business
(WMC-TV) - It is Midtown's main shopping option for groceries, but the Kroger on Union Avenue needs a design do-over.
Now that the company has purchased the buildings on the block, they're looking for community input on what a new store should look like.
On Monday Kroger executives sat down with leaders from several Midtown advocacy and homeowner association groups to discuss the future of the store.
"I think it's great they realized that there has been some development in Memphis that did not make people in Memphis and in Midtown happy," said Memphis Regional Design Center Executive Directer Chooch Pikard.
Pikard said Midtown needs a Kroger with better product and healthier choices inside, and a more neighborhood friendly look on the outside.
"And their architects and Kroger staff were very excited about making it pedestrian friendly and set a high standard for Union Avenue," said Pikard.
"We want them to have a store they're proud of and we want a store we're proud of - so we took at a collaborative effort as being one that will really be successful for both of us and make the store very successful," said Joe Bell with Kroger Delta Division.
Joe Bell from Kroger's Delta Division said the company will consider all suggestions.
When there are design renderings to share, the general public will likely be invited to attend future meetings.
The best case scenario is the new store will be complete in about two years.
The company has purchased the Belvedere high-rise and there are tenants living inside whose leases don't expire until next May.
In the meantime the company has vowed to remains transparent with their design plans.
Copyright 2012 WMC-TV. All rights reserved.